0.0% campaign

Stella Artois 0.0% is the brand’s alcohol-free lager. Working with Jones Knowles Ritchie, FLOWERS photographed the global out-of-home campaign in Los Angeles.

The images move between a shared meal and an afternoon on the road, capturing the product as a natural part of time spent together. Bright styling and candid moments give the campaign a social, energetic feel.
Photography, Art Direction